Author archives: Movéo Team

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Brand Lessons From “Juno”

At my wife’s coaxing, I finally saw “Juno” the other day (for those living under a rock, it’s a coming-of-age film about a teenager’s unplanned pregnancy). I found myself liking the movie, mainly due to the whip smart dialog of screenwriter Diablo Cody. In fact I started thinking that every character in the movie, and […]

Super Bowl Vampires

Tom Brady and Eli Manning aside, the Super Bowl is also a shootout of the creative type, with major brands giving it their best shot. This year did not disappoint and there were some real winners. As is also usually the case, there were spots that fell prey to “vampire creativity,” a phenomenon that occurs […]

New Media Giant Google Passes?

One of the things I do on a regular basis is follow Google. It’s not just because I am a Google Advertising Professional, but really a fascination with the Calculus with words and sociology that pay per click advertising is. With real dominance in the PPC/Search industry Google, Inc. is constantly trying to innovate and […]

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